The new ASDA store in Hayle will have signs in the Cornish language, after a request by a Celtic League member.
Redruth Cornish Language Group member, student Mark Lewis, wrote to Doug McMillon, president and CEO of Walmart Stores in the United States several months ago, drawing Walmart’s attention to the 2002 official recognition by Westminster and Europe of the Cornish language.
After the government announced that the Cornish would be recognised as a National Minority in 2014 he asked that the corporation’s Asda Stores in Cornwall make use of the language.
Despite wondering if a reply might ever be received, several months later Paul Rowland, Asda’s senior director for superstores emailed back saying that for the first time in Asda's history, the store will have Cornish signage on customer entry and exit points.
Mark said; "Since the announcements in 2002 regarding the Cornish language and then in 2014 regarding the Cornish people being officially recognised, those passionate about the language and culture should make their feelings known to the big corporations.
"Go straight to the top and write, email or even leave suggestions in the boxes in the stores and ask for a reply. If dual language signage is good for Wales, it’s good for Cornwall."
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