People in Cornwall are being reminded to use the right healthcare for them this May Bank Holiday.
The South Western Ambulance Service NHS Foundation Trust (SWASFT) issued the advice as the region prepares itself for an increased flow of tourists.
Cornish residents and visitors are encouraged to only call 999 during a life-threatening emergency.
Despite being known as a busy time for the emergency services, especially in pleasant weather, the bank holiday weekend must not overwhelm critical emergency services.
In anticipation of the bank holiday weekend, the advice listed by SWASFT includes continuing to call 999 only in a life-threatening emergency.
When faced with non-life-threatening conditions, people are advised to resort to NHS 111 online for medical assistance and talk to their GP for symptoms that persist.
Wayne Darch, deputy director of operations at SWASFT, said: "We want to be there for everyone that needs us in a medical emergency, but we need your support to help us to help you.
"Please only call 999 in a life-threatening emergency, this will ensure we have crews available for patients with the most life-threatening conditions."
For urgent but not critical medical help, residents can seek assistance from community services like a minor injuries unit or a pharmacy.
People were urged to make sure they have ordered and collected repeat medications ahead of time, and those visiting Cornwall should contact their home practices for GP care.
Pharmacies can give advice on minor ailments and provide medications, and up-to-date open hours can be found on an interactive map.
Visitors to the picturesque region are also reminded that if they require GP care, their first point of call should be their home practice which can provide online, phone, and video consultations.
Mr Darch thanked NHS workers for their service, especially those working throughout the bank holiday weekend, and appealed for kindness and patience from the public stating, "they are working hard under huge pressures currently."
He ended his statement by saying: "If you need urgent medical help, but not for an emergency, please visit NHS 111 online or a community service such as a minor injury unit or a pharmacy."
He also stressed that multiple calls for an estimated ambulance arrival time are discouraged, and that lines need to stay open for other emergencies.
The public should only call back if the patient’s condition has worsened or if they no longer require an ambulance.
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